DREAM TEAM

Imagine a world where it is possible to dream up and deliver a profitable new network service, drawing upon the expertise and resources of others at the top of their game – from content providers to network operators – without the need for a costly long-term investment in new infrastructure, people or other resources.

It’s a bit like the chance to see your dream team in action – a team composed of the best players from around the world, equipped with your choice of sports equipment and clothing, and playing at your choice of venue.

Better still, should circumstances change (it rains overnight; you’re asked to play tennis, not cricket) you can simply swap your choice of players, equipment and venue to suit the new conditions and your objectives. With no penalty involved.

In terms of network service delivery, this is exactly what IPsphere participants can do.

By offering a frictionless mechanism for bringing different stakeholders together, in new and different player combinations to meet evolving market needs, the IPsphere transforms the way that network services are assembled - and delivered.

In the new, converged IP world, it is increasingly unlikely that one organization will have all the resources, all the competencies, to do absolutely everything involved in the delivery of a network service. Now, thanks to the automated nature of the IPsphere functional model, linking up with others whose contribution can help you realize your dream is both simple and cost-effective.

Such seamless vertical integration between common carriers and higher layer players such as content providers (not to mention horizontal integration between similar businesses) is a powerful business driver. Services can be assembled from the resources of numerous stakeholders (and disassembled equally quickly should they not catch the imagination or hip pocket of the market). Likewise, IPsphere “dream team” integration also stimulates innovation – releasing investment otherwise spent on infrastructure for the development of new ideas, services and markets.

It’s all about organizations playing to their own strengths, in partnership with others, whilst also sharing the glory – and financial rewards – with those who contribute to the end result.

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