FIELD OF DREAMS

Imagine what new network experiences could be possible within the next five years … the ability to order a DVD online, and have it streamed into your home - in real time, at cinema quality - is just one example that is likely to grab the attention of the global market. 

Enhancements to the reliability, security and quality of network services will have a huge impact on what will be possible in the world of business, entertainment, communication and much more.

Sound unlikely? Well, remember what life was like just ten years ago, when email was an exciting new innovation, dial-up Internet access was the only option - and content delivery was limited by painfully slow speeds? All that began to change around the turn of the 20th century, when the introduction of 1-10 Mb/s broadband channels opened the door for the delivery of more complex content, such as music and video clips (and led to the unpredicted success of technologies and companies such as VoIP, iTunes, Google and YouTube).

But the limitations of current broadband technology have now almost been reached.  In order for high impact services (such as DVD streaming) that demand 50 or even 100 Mb/sec bandwidth to be achievable - the next bold step must be taken.

It’s a bit like building a “Field of Dreams” where the means of assembling and delivering these new  services must be created first. The services may not yet have been imagined; the markets may not yet exist, but “If We Build It, They Will come.”

The question is: how will this field of dreams be created? Given that no single organization is likely to have all the resources to do everything themselves on a worldwide scale, there needs to be some way of bringing together the multiple stakeholders and technologies that the services of the future will demand. (And to do so in such a way that operations costs do not explode.)

The answer lies in the IPsphere. IPsphere provides an automated mechanism for bringing together the various stakeholders involved in the delivery of a service … the common carrier where the traffic originates, the other carriers over whose networks the traffic must pass, right through to content providers and those who contribute other vital service components such as DRM.

Each of these has their own area of expertise; their own resources. Now, linked together by IPsphere functionality in any imaginable combination, there is no limit to what they may achieve.

Likewise, because IPsphere also provides a means of rewarding those who contribute their resources to the delivery of a service, stakeholders now have a real commercial incentive for becoming involved. It’s a win-win scenario for all those keen to reap the rewards and unleash the innovative possibilities of IP convergence – service providers, content providers and consumers alike.

Together, the field of dreams CAN be built.

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